Economic Opportunity - AmeriCorps VISTA: Umpqua Local Goods


Many entrepreneurs face barriers to startup, education and capital to name a few. In a county with 12% unemployment, often the only job available is the one you create yourself.

Anna Jen, a dedicated AmeriCorps VISTA at Umpqua Local Goods, has developed a program to offer pathways to education and entrepreneurship for lifelong learners.

Umpqua Local Goods is a retail learning lab for at risk youth and a store front for entrepreneurs. It houses a shared commercial kitchen for food producers and is the only access to healthy foods in a low income neighborhood.

While this program has been in operation only nine months, more than 70 entrepreneurs have been served, and more than $12,000 reinvested in the local economy. Since it opened in Sept 2012, Anna has developed and maintained a website, developed marketing materials, implemented a point-of-sales software system, and helped 12 at risk students gain retail work experience.

Try it out